Jeff Rosenblum

Co-Founder

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Jeff is a pioneer, a disruptor, and an admitted pain in the ass. Widely regarded as one of the leading innovators in the field of digital marketing, Jeff has worked on teams that have helped revolutionize market research, publishing, sports broadcasting and interactive advertising. As a Founding Partner of Questus, Jeff focuses on developing processes to break down boundaries between research, strategy and creative, which has produced industry-changing results for brands like Capital One, General Mills, the NFL and Suzuki Motorcycles. Jeff regularly contributes to Ad Age and iMedia Connection; presents at industry conferences, including IAB, Webcom, Adweek, and TEDx Talks; and has guest-lectured at NYU and The London Business School.

Every few years, Jeff takes on an insane challenge like jumping in the Atlantic Ocean in the middle of winter to raise money for the Make-a-Wish Foundation, running an Olympic triathlon with no training, and getting punched in the face as part of the Vermont Toughman Competition. Jeff is on the Advisory Board for the New York Chapter of the Make-a-Wish Foundation and lives in New York City with his wife and two kids.


Friction

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The Naked Brand

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ARTICLES

Saving Digital

At a time when we can tune out commercials with a quick click, our very own Jeff Rosenblum is finding ways to dump the old system and revolutionize how big brands are advertising. READ MORE

 

Can Advertising Save The World

Questus Co-Founding Partner, Jeff Rosenblum discusses the transparency revolution and how corporations can help save the world with a little help from the advertising industry. READ MORE

 

The Revolution Our Industry Needs

Consumers now have access to the truth at any hour, so they no longer passively listen to, or trust, corporate communications. They don't have to. They listen to each other. READ MORE