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Press Release

Questus to Serve as Marketing Agency of Record

for Golden 1 Credit Union


SAN FRANCISCO, Calif., Nov. 16, 2023 –


Golden 1 Credit Union, recently named as one of Fast Company’s 2023 Brands That Matter, has chosen Questus as its new marketing agency of record.


Questus will be a strategic partner within the evolution of the Golden 1 Credit Union brand, as the financial organization looks to deliver exceptional financial services that will empower members across California. Golden 1, the nation’s sixth largest credit union with more than $20 billion in assets and over 1.1 million members, is committed to creating a more equitable and financially inclusive California by proudly serving all those who live or work within the state.


Questus will focus on developing Golden 1’s advertising, content, and media strategies across all digital and traditional channels. The agency will partner with Golden 1 on their mission of providing easy access to the financial solutions, resources, and support needed to improve the well-being of their members and communities.


“We’re honored to partner with Golden 1 as their new marketing agency of record and we look forward to bringing our deep financial experience to a credit union that is significantly moving lives forward in California,” said Jordan Berg, Questus Co-CEO and Chief Creative Officer. “It came as no surprise that Golden 1 was named to Fast Company’s 2023 Brands That Matter list and we are excited to be a part of their journey.”


"Questus brings high-quality brand creative, strategic acumen, and a passion for building strong relationships,” said Doug Aguiar, Senior Vice President, Chief Marketing Officer of Golden 1 Credit Union. “We look forward to our partnership with Questus as they will play a crucial role in the evolution of the Golden 1 brand and in support of our growth objectives and our mission to improve the financial well-being for more Californians in the coming years.”


Source: Questus

Contact:

Nicole Scotten

Questus

+1 310-867-3803

press@questus.com


About Questus

Questus believes in empowering people.
This human-centric approach creates experiences that define modern brands. Because when you move someone’s life forward, change how they see the world, and provide real value, you create true brand champions. This approach has led to groundbreaking work for clients such as Wyndham, Disney, ESPN, and Suzuki.


About Golden 1 Credit Union

With more than $20 billion in assets, Golden 1 Credit Union is one of the largest credit unions in the United States, providing easy access to the financial solutions, resources, and support their members and communities need to improve their well-being. Golden 1 is committed to creating a more equitable and financially inclusive California and proudly serves all those who live or work there. Golden 1 is more than 1 million members strong and has over 2,000 employees. Visit golden1.com for more information.

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