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When brands move lives forward and change how people see the world, they don’t simply acquire customers; they create armies of brand champions. Learn more about how to empower instead of interrupt.
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Podcast
Brand Champions
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Analytics Lessons From Legendary Coaches
Jeff unpacks what brands can learn about analytics from two unexpected coaching legends.
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Brand Champions
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The AI Race, Controversy Marketing, and the Creator Economy
Learn how AI, controversy marketing, and the creator economy are redefining brand strategy.
Podcast
Brand Champions
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Lessons on Transparency from the Sports World
This week's biggest sports stories reveal how transparency creates authentic brand loyalty.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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How to Create a Winning Pitch
Discover exactly what it takes to create and deliver a winning pitch.
Podcast
Brand Champions
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Monthly Mailbag: Building Great Brands and Mastering AI
In this Brand Champions mailbag episode, Jeff answers your biggest questions, from building courageous brands to the future of AI in advertising.
Podcast
Brand Champions
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Why Do Indie Agencies Have Better Morale Than Holding Companies?
Dive into new research that reveals a stark employee morale gap between indie and holding company agencies.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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Winning in the Purchase Journey
In this special episode of Brand Champions, we've pulled together the greatest hits from Q1—no fluff, just valuable insights that help you win at every stage of the purchase journey.
Podcast
Brand Champions
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Marketing That Cuts Through the Spam
With the explosion of AI-generated spam, learn how brands and marketers can stand out in an era of endless noise.
Podcast
Brand Champions
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How Travel Brands Win
Learn how travel brands are winning with an 'always-on' content strategy that supports year-round consumer journeys.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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Winning In The Consideration Economy
Jeff and Jordan unpack what it means to build trust one touchpoint at a time.
Podcast
Brand Champions
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Brands Winning and Losing in the News
Discover which brands are winning and which are facing challenges in the latest news.
Podcast
Brand Champions
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How to Create Travel Marketing Champions
Jeff Rosenblum and Jordan Berg examine what actually works in travel and hospitality marketing and why “always-on” content is no longer optional.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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Why Most Brand Campaigns Fail (And What DTC Brands Get Right)
Jeff and Jordan reveal why viewers ignore 85% of advertising and how DTC brands are outmaneuvering Fortune 1000 companies with nimble, data-informed strategies.
Podcast
Brand Champions
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Transforming B2C Financial Services Marketing
Explore how financial service brands are leveraging mid-funnel strategies and data-driven personalization in today's competitive landscape.
Podcast
Brand Champions
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The Massive Opportunity for Financial Services Marketing
Jeff Rosenblum and Jordan Berg address the challenge of standing out in the undifferentiated world of financial services.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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AI Has Changed Marketing Forever
AI is here and it’s changing everything. In this episode, Jeff and Jordan dive deep into how AI is reshaping marketing and creative strategies in real time.
Podcast
Brand Champions
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Monthly Mailbag: Sh*t They Don’t Teach You at Harvard
In this solo Q+A, Jeff Rosenblum takes on big career questions with real, hard-earned lessons from the trenches—aka “Sh*t They Don’t Teach You at Harvard”.
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Brand Champions
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Marketing Lessons from the Masters
In this episode of Brand Champions, Jeff and Jordan break down the marketing playbook behind golf's most prestigious tournament, The Masters.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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Reinventing B2B Marketing for Financial Services
Learn how journey maps and data-driven insights are transforming financial B2B marketing.
Podcast
Brand Champions
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The Opportunity to Improve Financial Services Marketing
Jeff and Jordan expose the biggest blind spot in financial services marketing, the mid-funnel.
Podcast
Brand Champions
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How Great Brands Tell Better Stories
Today’s most beloved brands—like Yeti, Rivian, and G/Fore—are winning not by saying more, but by saying less.
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Analytics Lessons From Legendary Coaches
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Podcast
Brand Champions
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Monthly Mailbag: What is a Brand Champion?
Jeff Rosenblum answers 7 big questions from listeners, tackling everything from word-of-mouth marketing to the future of advertising.
Podcast
Brand Champions
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Why Marketing Funnels Are Broken & How to Fix Them
Discover how traditional marketing funnels fall short by ignoring critical stages in the consumer journey.
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Analytics Lessons From Legendary Coaches
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