Podcast
How Great Brands Tell Better Stories
In this episode of Brand Champions, Jeff and Jordan break down how today’s most beloved brands—like Yeti, Rivian, and G/Fore—are winning not by saying more, but by saying less.
They explore:
Why long-form video is back (yes, even on social).
How the best brands ignite imagination instead of overwhelming with information.
The problem with forcing one message for every customer.
What legacy brands can learn from DTC storytelling.
Why Rivian’s showroom beat out every luxury car dealership on 11th Ave.
If you want to build a brand that people actually care about, this episode is your playbook.
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Podcast
Brand Champions
|
How Great Brands Tell Better Stories
In this episode of Brand Champions, Jeff and Jordan break down how today’s most beloved brands—like Yeti, Rivian, and G/Fore—are winning not by saying more, but by saying less.
They explore:
Why long-form video is back (yes, even on social).
How the best brands ignite imagination instead of overwhelming with information.
The problem with forcing one message for every customer.
What legacy brands can learn from DTC storytelling.
Why Rivian’s showroom beat out every luxury car dealership on 11th Ave.
If you want to build a brand that people actually care about, this episode is your playbook.
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Copyright 2025 Questus, Inc. All rights reserved. | Privacy Policy | Cookie Policy