Vice President of Business Development
At Questus, we create immersive brand stories that move people’s lives forward. We believe great advertising has the power to inspire audiences, enrich communities, and energize people. Through powerful creative, impactful data, and our collaborative culture, this approach has helped Questus create groundbreaking work for world-class clients such as Capital One, Wyndham Hotels & Resorts, Suzuki, Universal, and others.
The VP of Business Development will report to the Founding Partners and will be responsible for finding, acquiring and generating new leads that lead to RFP’s, projects and retainers. This position will be responsible for managing all phases of the sales pipeline with a core focus on upper and mid-funnel. This role will leverage his/her own contacts and the network of Questus contacts to communicate the Questus core offering to a point where a pitch-team will close deals.
This is a “Hunter Position” requiring a self-motivated and entrepreneurial individual who can not only move qualified prospects down the funnel but also filter out unqualified prospects. This position will be responsible for attaining sales goals and communicating progress to the Leadership Team. He/she will call on executive level decision makers (Managers, Directors, VP’s, CMO’s) in a consultative sales role and must be able to communicate the Questus value proposition in a meaningful, strategic way. This position will also partner with the Marketing Team to provide input into content marketing initiatives and leverage inbound data signals that indicate that Questus has generated new qualified prospects.
Identify and Connect with Qualified Prospects: Leverage current contacts and Questus contacts to build strategic relationships and then shift them down the funnel when prospect sends signals that he/she is looking for agency services.
Discuss Brand and Marketing Strategy with Prospects: Have strategic conversations with prospects about goals, KPI’s and the key tactics that will help prospects meet both long-term and short-term goals, ultimately cementing relationships for when RFP’s arise.
Communicate the Questus Value Proposition: Clearly, succinctly and meaningfully communicate the core Questus offering, culture and differentiators to build a clear positioning of Questus with prospects.
Close Deals with Pitch Team: When RFP’s are presented, work with the Questus pitch team (Typically the LT) to manage pitch strategy/process and present pitch deck.
Research and Strategy: Conduct research to identify prospects in new and existing verticals then develop a strategy to reach out with both scale and personalization.
Integrate with Marketing Teams: Work with marketing team and account teams to provide guidance for needed content and leverage signals when candidates move through funnel.
Partner with Account and Leadership Teams: Work closely with Account and Leadership Teams to leverage relationships with key contacts who could be qualified prospects or introduce us to qualified prospects.
12+ years of strategic sales experience
Ability to develop strategy and execute upon plan to meet specified sales goal
Ability to have strategic marketing conversations without significant support from Questus team
Experience working in marketing industry, preferably with agency experience
Working knowledge of digital marketing and key technologies
Capacity to not only move prospects down the funnel but also filter out unqualified leads
Ability to integrate with Marketing Team to provide input into content needs
To apply, please send your resume and cover letter to email@example.com with subject line "VP of Business Development."